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How Design-Led Companies Win - and Everyone Else Plays Catch-Up
Design isn’t about shipping prettier UIs. It’s about reorienting the business around experience.
Jul 26
•
James Colgan
2
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How Design-Led Companies Win - and Everyone Else Plays Catch-Up
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6
Part 3: The AI Pricing Supernova
How Usage-Based and Hybrid Pricing Are Reshaping Revenue Predictability and Product Design
Jul 23
•
James Colgan
2
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Part 3: The AI Pricing Supernova
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Part 2: AI is Breaking SaaS Metrics
Why CAC Payback, the Rule of 40, and Gross Margin no longer tell the full story. And what will replace them.
Jul 15
•
James Colgan
1
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Part 2: AI is Breaking SaaS Metrics
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Who Leads the AI Transformation within Companies?
How Product, CS, and IT Teams Partner to Operationalize AI in Real Workflows
Jul 10
•
James Colgan
1
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Beyond the Build
Who Leads the AI Transformation within Companies?
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Part 1: The AI R&D Team Compression
How engineering teams are shrinking, and why that’s not a correction, it’s a recalibration.
Jul 8
•
James Colgan
5
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Part 1: The AI R&D Team Compression
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1
AI - The End of Software as We Know It
How AI, pricing, and automation are dismantling and rebuilding the software industry from the inside out.
Jul 3
•
James Colgan
3
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AI - The End of Software as We Know It
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June 2025
Why AI Is Breaking Your SaaS Pricing Model
AI-era cost structures demand a new pricing playbook. This article gives you one.
Jun 24
•
James Colgan
6
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Why AI Is Breaking Your SaaS Pricing Model
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Invite your friends to read Beyond the Build
Thank you for reading Beyond the Build — your support allows me to keep doing this work.
Jun 19
•
James Colgan
2
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Beyond the Build
Invite your friends to read Beyond the Build
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From Signups to Sales: How to Define and Use Product Qualified Leads (PQLs)
Bridging the Gap Between Product and Pipeline - For PMs who want to power revenue, not just releases
Jun 17
•
James Colgan
2
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Beyond the Build
From Signups to Sales: How to Define and Use Product Qualified Leads (PQLs)
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B2B Software is Dead in Era of AI w/o World-class Design
“The next billion-dollar B2B company won’t win on features - it will win on feelings."
Jun 10
•
James Colgan
3
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Beyond the Build
B2B Software is Dead in Era of AI w/o World-class Design
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The Playbook That Turns Product-Led Theory Into Actual Growth
From Microsoft to Slack to your Early Stage startup - a framework that actually scales
Jun 5
•
James Colgan
3
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The Playbook That Turns Product-Led Theory Into Actual Growth
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May 2025
The Three Product Market Fit Metrics
Objectively determine if you've achieved product-market fit
May 19
•
James Colgan
6
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The Three Product Market Fit Metrics
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